How To Use Email Autoresponder Software To Boost Your Email Marketing

Do you know how to use autoresponder to boost your email marketing? Autoresponder is all about automatic responses. Everybody likes instant responses it’s all about instant replies. Its a really nice gesture when you send an email to subscribers who have just subscribed to your channel, or maybe a newsletter. But there are millions of people who are subscribing to your email newsletters. It’s practically not possible to send an email to every single new user each time to subscribe to your channel. What do you do then how do you send him the email right after they subscribe? That’s when the most important concept comes into the picture. That is the autoresponder. An autoresponder is an email utility that instantly answers to an email message with a pre-written response when the email comes into a particular email address.

So basically autoresponder is something that’s gonna let you instantly reply back to the subscriber. It might be a welcome message or a confirmation message etc. With good and reliable autoresponder placed inside your website blog or any other site, there is surely an increase in the site’s traffic. Autoresponder makes it easier for the marketers to collect the email list and put them in the right categories. There are a lot of autoresponder providers who are available in the present market. Best autoresponder depends on the user as every provider has its own unique programs and features that make their service much easier to use. One of the best email marketing will also provide an inbuilt autoresponder facility is the easysendy pro. It is really easy to setup the autoresponder. All you have to do is just set the time, date and there you go! Let me show you how you can send an autoresponder campaign for the subscribers by using easysendy Pro.

In a new tab enter the website. This is the login page of easysEndy PRO. if you are a new user, please register. As I’ve already registered, I’m just entering my credentials. So this is basically the dashboard of Easysendy Pro. You can quickly start off to send your autoresponder campaigns by clicking on campaigns and choosing the autoresponder Campaigns. Here, I have sent a few autoresponder campaigns already. Let me start off by creating a new autoresponder campaign. Here, enter your campaign name. This is just for your reference. This is not going to be shown on your email newsletters. Choose the type as Autoresponder. In one of the previous videos, i had instructed about how to create a list in EasySendy Pro. I am going to directly send this autoresponder campaign to the list which is already been created.

Here are a few lists and let me choose sample which has five subscribers in it. Click on save and next. So here you can use them form name and the email address from which it has to be sent to. The subject line is one of the most important concepts when it comes to emails. It has to be really attractive to make it look much more professional because the decision about your email landing in the inbox or in the spam folder mainly depends on the subject line. Given many more tips about how your email should be, please refer to the description below.

So here let me start off by choosing the appropriate subject line. Once you’re done choosing the right subject line, click on save and next. Choose the option to minify because this is going to make your email visible and much more mobile optimized. Just for an example, I’m going to enter it “hello thank you for subscribing” Choose a really attractive email template and click on to the next. So your campaign confirmation page pops up. Here you can basically set the activate at. This is the time at which your account will be activated.

The next one is the autoresponder event. here you can find that there are two options with one as the after subscribe and one is after campaign open. Just in case you send an email to subscribers, after -subscribe drops the autoresponder mail only after the user has subscribed to the particularly email. But when it comes to after campaign open this particular auto-responder campaign is sent right after the campaign has been opened.

So here you can set the autoresponder time value. Let me set it to one. Here choose the autoresponder time unit. So if it’s going to be one minute or 1 R 1 day etc. So I am gonna set it as one hour. You can just select if you want to include imported subscribers or not. These are the details of days of your autoresponder campaign. Once you’re done setting up an autoresponder campaign, click on save and active.

This autoresponder has been successfully saved It will start planning at a particular time that I had entered. Isnt that really easy to be set up? Did you know that it EASYSENDY PRO lets you send autoresponder campaigns for two thousand subscribers for free? Now that an added advantage. Quickly start off to send your autoresponder campaign by following the setup. Sign up to us by using the link that has been given in the description. Please don’t forget to like share and comment. Thank you and have a wonderful day.

Sign up easysendy pro now for a free trial here.

Mautic The Open Source Autoresponder

Mautic is an open marketing software platform that provides you with the greatest level of integration and deep audience intelligence, enabling you to make more meaningful customer connections.

When you first log in demotic you’ll see the most important information to you on your fully customizable dashboard with a simple drag-and-drop interface, you can arrange the charts and maps to best meet your needs.

Mautic is designed to help you build powerful meaningful relationships with people, once a contact is identified every interaction is recorded and available to you in their profile, as the relationship grows you can segment them manually or automatically, based on the criteria you design.

Mautic gives you a complete 360 degree view of the contact in one place as you forge these relationships throughout their life-cycle, when you’re ready to set up a campaign you’ll begin by creating the needed components and channels, components include assets such as white papers videos and blog posts etc, as well as any dynamic content, forms, landing pages and Thank You pages.

These can then be delivered by whatever channels best suit the campaign, such as emails, web notifications, SMS text messages and social channels.

Landing pages and emails are created by simply dragging and dropping elements onto a page, you can use one of Mautic templates or create your own. Embedding a form on a landing page is one popular way of gaining new leads, with Mautic you’re not limited at all. If video is part of your strategy you can include a form at any point during playback, this gated video approach can significantly increase a campaigns performance, using this approach you’ll simply tell the video where to stop and display the form before the viewer can continue to watch, and of course it’s all part of Mautic

Once all of the components and channels are ready, it’s time to create a campaign. Mautic campaign builder is elegant, simple to use and guides you through the process of defining the customer journey, from a simple follow-up email to a complex multi-channel interactive campaign, each step offers you ways to personalize the entire experience.

Mautic integrations enable you to manage the complete end-to-end marketing experience, whether it’s moving contacts into your CRM system, when they’re qualified or using a plug-in to embed forms and dynamic content right on your website. Mautic integrations have you covered and because Mautic is open, new integrations are being added regularly.

With Mautic attributing success to your marketing campaigns has never been easier, Dashboard widgets and a powerful reporting system, allow you to analyze the performance of your campaigns as a whole or each individual component or channel within that campaign. customized reports allow you to get very detailed information drilling into the details as much as you need. Mautic is driven by the belief that every organization should have the power to understand manage and grow their business in a meaningful way.

We’re focused on helping this become a reality by getting powerful marketing tools into the hands of every business who needs it. Get to know Mautic today

MailWizz, The Email Marketing Application

You’re looking for an email marketing solution for your business, but you don’t want to pay a monthly fee forever, and you want to quality service that has the easy controls and premium features you need to make you look and feel like professional.

Introducing MailWizz, one of the best email marketing applications created. Send unlimited email campaigns to unlimited lists with unlimited numbers of subscribers, enjoy a drag-and-drop builder for emails and receive detailed reports of your campaigns, it even offers you the ability to charge your customers, create price plans and manage the orders.

Mailwizz comes with six months of support to help you get started and is constantly updated with new features, the best part is there’s only a low one-time fee to download mail ways and start your email marketing campaign today order now and save $25 when you extend support assistance to 12 months.

Newbie Email Marketing Strategy in 2019

I’m going to show you 3 emails campaigns every dropshipper should use in 2019. But I won’t stop there. I’m also going to explain why emailing your customers is one of the most effective ways to bring in sales, build a relationship with your customers, and grow a sustainable business. By the end of this articles, you’ll know: How email marketing can help you reach more customers than Facebook 3 essential email campaigns for your store Email hacks to increase conversions Ready to get started? I’m excited to show you what essential email campaigns you need to grow your business.

Email marketing is effective in any ecommerce business, but it’s especially useful for dropshipping. Dropshipping, by the way, is one of the easiest ways to start an online business. Instead of buying tons of inventory for your online store, you only order products when you get sales. It’s low-risk, but being a successful dropshipper requires constant learning! Make sure you hit subscribe so you never miss our weekly tutorials, dropshipper interviews, and product recommendations. Let’s get back to the topic at hand. Emails have been around for almost as long as the internet itself, so why are they so important in 2019? Today, there are countless ways you can connect with your customers. As a beginner dropshipper, you need to find out where your customers are hanging out online so you know where to advertise to them. Most beginner dropshippers are tied between using Facebook or Instagram. But it’s essential you use email marketing as well. 68% of Americans use Facebook 35% of Americans use Instagram 90% of Americans use email Currently, 68% of Americans use Facebook and 35% use Instagram. However, over 90% of Americans use their email! That’s a huge audience. Of that 90%, 40% of Americans check their email 1-3 times a day! Other than newsletter subscriptions, people also use their email for personal and professional communication.

An email inbox is personal and private. This is the perfect place to have a 1-on-1 conversation with your customer. There is no other advertising method that allows you to have a constant and personal relationship with your customers without burning through your advertising budget. Speaking of burning through your advertising budget, it’s time to compare email marketing to Facebook marketing to see how it stands up. The first and most competitive difference between email and Facebook marketing is the price. You have to pay to run ads on Facebook. If you’re testing different products, locations, or ad copy, this cost can quickly add up! Email marketing on the other hand is free. Email services for new stores usually have a free plan, so you do not have to pay anything until you have a big customer base. Unlike Facebook, you can send and test as many emails as you want with your customers. Not only is email marketing free, it gives you more freedom and space to talk to your customers. When running a Facebook ad, you’re limited in what you can say in the ad copy. You’ve got to be short, and the structure does not allow you to connect with your audience.

When sending an email, there is more space to personalize the experience for your customer. You have more room in the title and the body to share your content. Providing your customer with value in addition to a promotion is more effective at making a sale. Finally, email marketing has a huge advantage over Facebook in where your customer sees your message. When running a Facebook ad, one of the challenges is communicating your message genuinely. No matter the placement, it will be labelled as an advertisement, which makes it harder for your audience to notice it. Emails on the other hand are sent directly to your customer’s inbox. Someone’s inbox is a place where you can personally engage with them, a connection you can not accomplish through an online ad. An email allows you to connect with your customers over their morning coffee or lunch break. Emails are also more effective at retargeting potential customers. One of the oldest rules of marketing states that most customers need to see a product 3-7 times before they buy it. That’s why If you run Facebook ads, it’s important to show the same ad multiple times to the same person.

But on Facebook, you have to pay to show your audience an ad multiple times. With email marketing, you can continue to send emails and personalize the retargeting for free. Are you excited about emails? Great! Before I jump into the three campaigns dropshippers need in 2019, I’ll explain what an email campaign is. An email campaign is a message that you share through a bulk email to your store’s contacts. Have you ever signed up to a mailing list and automatically received an email? That’s an example of an email campaign. There are endless types of campaigns you can create to send to your customers. I am going to tell you about 3 essential email campaigns that every ecommerce store needs to have. Welcome Email The first campaign your store needs is a welcome email. You can set up an email to be automatically sent to anyone who fills out a popup form on your store. You can add a popup form to your store in a few different ways. Some email services and Shopify themes have pop-ups built into the theme editor, so check there first. Otherwise, you can find a variety of free email popup forms on the Shopify App store.

You might be wondering, what is the point of sending a welcome email to your customers? On average, most emails have an open rate of 21%, while welcome emails have an open rate of 81%! This is your chance to share your brand and message with your audience. The more familiar someone is with your store, the more likely they will be to purchase from it. A simple and effective hack for welcome emails is to add a discount code inside. For anyone about to make a purchase, they’ll leave their email just to use the discount. For anyone just browsing, they will leave their email in case they want to make a purchase in the future. If a prospect doesn’t convert, having their email is the next best thing. You can start engaging with them and getting them familiar with your brand. Eventually, they may convert if there is a promotion or product they see that catches their eye. Also, you can use their email to build lookalike audiences in Facebook. Their intent to purchase makes them a perfect audience to target.

The second type of campaign dropshippers need in 2019 is an abandoned checkout email. 2. Abandoned Checkout Email Statistics show that over 70% of checkouts are abandoned online. Abandoned checkout emails let you follow up and close this gap. These customers have shown they want your product, they just need another little push. You can remind your customer of what they wanted, give them an easy link back, and even offer an incentive to complete the purchase. Shopify has an automatic abandoned cart email built into the platform. In the Checkout Settings you can set it to automatically send the email after a certain amount of time. you can also use an app from the Shopify App Store or your own email service. Abandoned checkout email apps allow you to automate up to 3 follow up emails to your customers! Add a discount to the second or third email to really seal the sale.

To really boost the effectiveness of your abandoned cart emails, I suggest adding emojis to the title. Over 65% of brands reported a higher open rate when using emojis in their subject line. Also, less than 7% of businesses are currently doing this. Meaning, your store’s emails will stand out in your customer’s inbox. This hack will help you catch your customer’s attention ahead of the competition! The third campaign your store needs is an automatic thank you email. 3. Thank You Email You might be wondering why you’d email a customer if you’ve already made a sale. First, a thank you email will allow you to strengthen a personal connection with your customer. . One study showed that customers are 10 times more likely to be top revenue generators when they have highly personal experiences with your business.

Not only will a thank-you email allow you connect with your customers, it will help in getting them to return. And returning customers are vital to your store’s growth. That’s because it’s 5 times cheaper to sell to a returning customer than to a new one. If you only focus on acquiring new customers, you will burn through your advertising budget quickly. Customers that had a pleasant experience shopping in your store are much more likely to purchase from it again. Wondering how to write an effective thank you email? Keep it short, simple, and imagine you are writing a thank you card to a friend.

Sign off with your name to show that there is a real person behind your brand. It doesn’t hurt to throw a discount code at the bottom for the next time they visit your store! Over to you! Have you ever read an email that completely grabbed your attention? What was it, and what stood out to you? Please comment below so everyone can get some inspiration for their campaigns!